Get in front of the audience that matters.
The advertising world has changed. Whether your audience is on the couch watching TV, out at a cafe, at a business meeting or visiting friends, there’s an extremely high chance they’re also online.
The goal of your digital marketing strategy is to get you found and seen online by this audience. But better than that, we’ll get you seen by the sectors of that audience which fit your business exactly. Put simply, if your target market is 25-45 year old business owners in Wellington and Auckland, that’s the target we’ll hit for you. We’ll also make sure to use the online platforms that are going to work best for your business and market for maximum coverage.
Do you know your target audience?
Step 1: Marketing Strategy
Do you know your target market? What age, what gender? Where are they geographically located? Where do they hang out (Facebook, Instagram or at a physical location?)
What do your customers want from you? What do you want from your business? Where do you want your business to be next year? How much profit?
The answers to these questions (and more) inform a winning marketing plan. Your marketing plan keeps you on track to reach your company’s objectives.
We can help you from Step 1. We work closely with a marketing agency with proven results. Let us help you uncover the who (who is your market?) so you can get to the how (how to most effectively target this market).
Our services are tailored to match your needs.
Step 2: Digital Marketing
Perhaps you already have the answers to Step 1? If so, that’s great! Join us at Step 2.
With the research taken care of, we will move to your digital marketing strategy to target your market. Your strategy may include any or all of our services.
Is your website working for you?
A lead generation website needs search engine optimisation (SEO). We may be able to work alongside your existing website, or you may need a new website build.
Perhaps you simply need to show credibility? Talk to us. Together we’ll formulate a winning strategy to meet your business objectives.
Do you need a lead generation website?
If you rely on your website for sales, it’s crucial your business is found in appropriate search results. We will research online traffic trends and increase traffic to your site.
We may also use Google Adwords, and EDM to assist in this task.
Let’s get people talking
We will utilise the most appropriate of your social media channels to create competitions or polls, and/or cross-publish your blogs or e-newsletters here.
Looking good doesn't happen by chance.
Prepare for success.
Step 3: Implementation of your marketing strategy
Once your digital marketing strategy is devised, things get moving.
Depending on which package you have chosen, a content calendar is created. This clearly states when important online activities (such as social media boosts, press releases, e-newsletters) take place, for maximum effect.
We’ll keep you informed with monthly reports that independently show you the increased activity across your online platforms. Want to get more leads? Why not start today!